The Greater Cairo OOH market saw a significant increase in total expenditure💰 and the number of advertising faces in the second week of May 2023 compared to the first week.
However, the number of advertisers and campaigns 📣 decreased slightly.
This suggests that some advertisers invested more in fewer but larger campaigns to capture the attention of the audience.
What do you think of this trend?🤔
Share your thoughts with us in the comments below. 💬
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#OutOfHomeData #CairoTrends #OOHAdvertising#MarketingStrategy #DataDriven
